Export.
We have the expertise you need to enter the European or Chinese market with your products.
Choose the right strategy
Having a clear strategy for international expansion is the key to success. Still, when it comes to China and Europe, there are some extra challenges.
Language, the ecosystem of e-commerce, and - probably most importantly - the different consumer behavior can be major challenges.
Many companies still believe they can take their local and national expansion strategy and apply it to new markets as well - a crucial mistake. Another mistake is to think that there are the same consumer behavior patterns between their local consumers and overseas consumers. The most important question is: what is my strategy? The answer to this question defines which channels to choose when selling in foreign markets.
Tmall & JD.com
Do you focus only on sales and revenue? Then a marketplace, e.g. at Tmall and JD.com be the right choice, as around 80% of e-commerce takes place in these marketplaces. However, the placement fees they use and the product competition are high. Tmall alone offers around one billion products from about 10,000 retailers. To get the consumer's attention, you need either a low-cost strategy or additional marketing measures.
Market development
Do you focus on profits and market development? Then you should consider using different channels to connect with Chinese consumers and build brand awareness for your business and products. What you choose depends on what products you sell.
E-commerce cross border
We at Network Agencies specialize in e-commerce in China (e-commerce). With our own duty-free zones, so-called CROSS BORDER, we sell products from duty-free zones directly to the Chinese consumer market.
Cross border e-commerce enables brands and retailers from around the world to ship products directly to Chinese consumers via our Hangzhou warehouse. We have our own large halls in these zones where brands from all over Europe are stored and shipped as the Chinese consumer orders on the e-commerce platforms.
At Alibaba's gigantic e-commerce platforms such as tmall.com and kaola.com, JD.com's third largest platform, we market the products in collaboration with professional Chinese e-commerce marketers.
Retail
Once the products have been tested, marketed and sold via the e-commerce platforms, we have a large network of agents who sell the products directly to independent stores and retail chains throughout China. We also participate in large trade fairs aimed at the relevant industry for the products.